Ecommerce Personalization Blog
Ecommerce tips, strategies, and news – all without ever having
3 Tips to Reduce Cart Abandonment
By Barbara Anderson
You’re doing all of the right things to reduce cart abandonment – good design and navigation, easy checkout – but buyers continue to abandon their shopping cart. You’re not alone.. According to eCommerce personalization experts Barilliance, during the Black Friday/Cyber Monday weekend of 2014, there was a shopping cart abandonment rate of 65%……