By Chloe Rigby

Ahead of IRX and EDX 2015, we round up some of the stories that exhibitors at the event have to tell. More than 300 companies will be showcasing the latest technologies and approaches to ecommerce and multichannel retailing in areas from logistics to personalisation, mobile and beyond. Here is some of their news…….

Ecommerce personalisation technology company Barilliance will be launching Barilliance Live! at IRX. The technology, says Barilliance, shows real-time dynamic information drawn from the data created through ecommerce site visits. This provides visitors with social proof, a sense of urgency, brand awareness and purchase incentives…. Read more