The Ultimate Cart Abandonment Prevention ChecklistCart abandonment is a widespread and growing issue, which keeps e-tailers on the lookout for new strategies to prevent and tackle it as well as to boost conversions. An average […]Read more
What is Website PersonalizationThe Age of the Customer We now live in The Age of the Customer, a term Jim Blasingame coined, which refers to the idea that customers have the upper hand […]Read more
What is Cart Abandonment?Please note, There is an updated version of this article here. What is Cart Abandonment?Cart abandonment is when customers add items to their online shopping cart but exit the website without […]Read more
Shopping Cart Abandonment Rates on Black Friday WeekendNote: An updated version of this report for 2017 can be found here.New statistics published today by Barilliance indicate that the average global cart abandonment rate during Black Friday-Cyber Monday […]Read more
6 Shopping Cart Abandonment Solutions That Should Not Be IgnoredWe often see that one of the biggest obstacles online retailers face is visitor abandonment. A great deal of money and effort has been spent bringing prospects to a site. […]Read more
Cart abandonment emails best practice benchmark studyA new study published by Barilliance indicates that sending out timed multistage cart abandonment emails significantly increases cart recovery and conversion among abandoned e-commerce site visitors, leading to an 18% […]Read more
5 Techniques to Improve the Consumer Buying Process with Superior Customer Experience89% of brands expect to principally compete on the topic of customer experience, as opposed to price and product, as the main brand differentiator. As such, you should target and […]Read more
Brexit Sales Statistics – One Week LaterThe Brexit referendum had economic implications far beyond the United Kingdom. Pension funds in the US lost value and the GBP’s fall against the Euro will cause a spike in […]Read more
Barilliance Email Personalization Pays Off for Online Fashion Retailer Lux FixAccording to InternetRetailing most of the UK’s Top500 retailers lag behind when it comes to implementing an email personalization program. While the majority of marketers understand the advantages of email […]Read more
How to Increase your Email Capture Rate – eBookThe vast majority of store owners invest substantial resources in acquiring new business, abandoning former prospects. Research shows that only 8% of ecommerce shoppers are returning visitors, however they are […]Read more