How to use micro conversions to increase salesMicro conversions allow you to measure (and optimize) journeys instead of moments. In today's world of increasing CAC and competition, it is more important than ever to focus on repeat […]Read more
Introducing Multivariate Testing with Live EditorBarilliance, a leading personalization platform for Retailers, launches full multivariate testing and optimization with a live front end visual editor. Retailers can now create personal experiences for unlimited audiences, without […]Read more
Implementing eCommerce Pricing Strategy: Value Pricing to Increase ProfitsThe most effective way to increase eCommerce profits is to optimize your pricing strategy.The truth is, personalization and behavioral segmentation can create enormours value for your store. This post outlines how […]Read more
Introducing Enhanced Rule Variations, Multivariate and A/B TestingMultivariate testing produces results. You can quickly iterate approaches, rapidly improving revenues, conversion rates, average order value, engagement, and more. While clients have always had the ability to perform a/b testing, Barilliance […]Read more
