EyeBuyDirect gets personal with e-mail BY KATIE EVANS Adding product recommendations to its e-mails, the retailer’s click-through-rates rose 175%. After adding product recommendations to its e-mails, EyeBuyDirect.com is getting more clicks and higher conversion rates. […]Read more
cart abandonment due to high shipping costA recent customer used our targeted feedback forms functionality to survey shoppers who abandon the checkout process. Very quickly, the top reason emerged and not surprisingly it was high shipping […]Read more
growing your email listThere are several common practices online retailers use to grow their email lists. Offering first time visitors a coupon is probably the most effective one and it can also create a nice conversion lift […]Read more
