Ecommerce Personalization Blog

Ecommerce tips, strategies, and news – all without ever having

The top 6 Mistakes even expert email marketers make

Tips to help you learn how to effectively utilize trigger emails and reduce shopping cart abandonment When it comes to successful email marketing, it is evident that carefully worded calls […]

New Study Finds Best Practices for Cart Abandonment Follow Ups

By Andrew Bindelglass Last week, Barilliance, the Israeli based provider of personalized solutions for e-commerce marketers, released a study detailing the best practices for following up when online shoppers abandon their […]

Study: Tiggered emails key to reengaging cart abandoners

Timing is key to reengaging shoppers who have abandoned shopping carts online. That’s the takeaway from new data which indicates that triggered emails sent earlier in the abandonment process show […]

Cart Abandonment Emails Help Save Lost Revenue

by Jess Nelson Almost a fifth of all cart abandonment emails lead to a conversion, according to a recent study by Barilliance. The personalized Web marketing platform for retailers […]

Up Conversion Rates with Timed, Multi-Stage Cart Abandonment Emails

by Pete Prestipino Cart abandonment happens to every online retailer, but successful merchants know how to minimize their loss and capitalize on the opportunity. A new study from e-commerce personalization […]

Brexit drives spike in international sales from UK ecommerce sites

Author Graham Charlton The Brexit vote on June 23 has naturally led to much concern among retailers about the immediate future. The uncertainty is set to continue for some time, […]

SmartInsights selects Barilliance as one of the leading 5 technologies in the Personalization...

SmartInsignts published today a Free Digital Marketing Tools and Service report that recommends 30 categories of marketing technology. The 30 categories are grouped across the Smart Insights RACE Planning framework for managing digital […]

Barillance helps retailers retarget shoppers via email

MARCH 29, 2016 By Allison Howen E-commerce personalization solutions provider Barilliance has unveiled a new feature to help retailers retarget site visitors via email. The feature, dubbed Triggered Email Booster, retargets […]

New Barilliance Feature Increases Email Capture and Triples Cart Abandonment Email Recovery

The new “Booster” feature enables online retailers to retarget visitors arriving through their email blasts with abandonment cart emails, without requiring them to enter their email address. By increasing the […]

Retailers Increase Email Capture and Boost Cart Abandonment Email Recovery With New Feature

Case study shows one retailer tripled dollar value recovered from cart abandonment emails By Christine Kern As consumers turn increasingly to mobile devices to browse, compare, and shop, retailers are […]