Ad Roundup: Targeting the focus of new product launchesThree new product launches in the online space are focused on targeting. Details in today’s advertising roundup By Kristina Knight First…….. And, Barilliance has released the Triggered Email Booster. The tool […]Read more
Study: Most Top100 retailers still don’t recommend products based on customer browsing historyBy Polina Modenova Last month’s Top500 2016 report revealed that 76% of Top500 websites recommend products to browsing consumers and a study by Barilliance out this week reveals that even though a […]Read more
14 exciting digital marketing stats we’ve seen this weekBy Jack Simpson No doubt your office is already filled to the brim with forced enjoyment and every last ounce of festive fun has been beaten out of your heart […]Read more
17 ways to personalize ecommerce for four types of customersBy Ben Davis Back in 2013, our Realities of Personalisation report found that 98% of respondents saw personalisation as critical to success. Fast forward to 2015 and Econsultancy’s latest Conversion […]Read more
14 Tips to Get Your Retail Site Christmas Ready With Christmas fast approaching, Barilliance Sales Director, Osric Powell, provides 14 invaluable tips for getting your business ready for the holiday shopping rush. Read MoreRead more
How retailers can boost Email list growth at checkout [InfographicBy Robert Allen Techniques for using checkout form optimisation to increase email signups New data from 400 eCommerce sites highlights the best techniques to test to optimize a checkout […]Read more
Tips to Increase Your Email Capture RateBy Julian Thumm Got abandonment issues? Barilliance offer some simple tips for increasing your email capture rate and reducing the incidence of shopping cart and checkout abandonment. Shopping cart and […]Read more
Top 10 digital marketing stats from this weekBy Jack Simpson …………… How to improve email capture rates: stats This new infographic from Barilliance highlights some of the ways in which sites can improve email capture rates. Key […]Read more
How to get the most out of your online coupon campaignsBy Ido Ariel Who doesn’t like a deal? Who doesn’t like to pay less than what everyone else is paying for the exact same item? Coupons have been in existence […]Read more
6 Strategies for Segmenting Website Visitors for Real-Time PersonalizationBY STEPHANIE MILES ……But just because the concept of real-time website personalization has reached a tipping point doesn’t mean the majority of marketers fully understand the best ways to implement […]Read more